Dale Watts founded Market Catalyst in 2006 to support precision marketing and new product development. This service, this "catalyst" to achieving desired marketplace reactions, is market research that is focused from design through implementation on providing actionabile, accurate insight into target market perceptions and decision-processes.
Drawing on over 25 years of cross-industry experience in the design, implementation, and use of market research, Dale is able to custom design research approaches to meet the unique business needs and budget of each client.
Industries Served include:
- Business/Trade Associations
- Travel/Liesure Activities
Insights For Precision Marketing