A small amount of the right chemical catalyst can vastly increase the speed and scale of a desired chemical reaction. It can also lower the energy needed to create this reaction.
At Market Catalyst, we provide actionable, accurate insights into the perceptions and descision-processes that drive markplace reactions.
Our goal is to have a catalytic impact on our clients' marketplace success. We accomplish this by providing information designed to enable the precision, fact-based marketing and product/service development needed to compete for today's increasingly segmented, volatile target markets.
"The only sustainable source of competitive advantage is superior understanding of the customer."

- Robert Lauterborn

University of North Carolina
Welcome to Market Catalyst : Marketing Research & Consulting
Innovative, leading edge research technologies to explore perceptions and decision-processes.
Statistically projectable marketing research using best-in-class data collection and custom designed to your information needs and budget.
Strategic planning, analysis of feedback systems, development of ROI-driven research plans, facilitation of action-planning from research results.
Insights For Precision Marketing