A small amount of the right chemical catalyst can vastly increase the speed and scale of a desired chemical reaction.  It can also lower the energy needed to create this reaction.

At Market Catalyst, we provide actionable, accurate insights into the perceptions and descision-processes that drive markplace reactions.

Our goal is to have a catalytic impact on our clients' marketplace success.  We accomplish this by providing information designed to enable the precision, fact-based marketing and product/service development needed to compete for today's increasingly segmented, volatile target markets. 





"The only sustainable source of competitive advantage is superior understanding of the customer."

- Robert Lauterborn
  University of North Carolina




Welcome to Market Catalyst : Marketing Research & Consulting
Innovative, leading edge  research technologies to explore perceptions and decision-processes.

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Statistically projectable marketing research using best-in-class data collection and custom designed to your information needs and budget.

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Strategic planning, analysis of feedback systems, development of ROI-driven research plans, facilitation of action-planning from research results.

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Qualitative
Quantitative
Consulting
Insights For Precision Marketing